Browsing by Author "Synowka, David"

Browsing by Author "Synowka, David"

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  • Apostolopoulou, Artemisia; Papadimitriou, Dimitra; Synowka, David; Clark, John S. (Inderscience Enterprises Ltd, 2012)
    This study examined the motives driving the purchase of team licensed merchandise and the meanings embedded in those products. Data from 135 attendees at two National Football League (USA) games revealed that the ...
  • Smith, Amber; Synowka, David; Smith, Alan D. (Inderscience Enterprises Ltd., 2014-04)
    The present study is an attempt to discover some of the statistically significant outlines motivations and factors that influence the quality in e-ticketing, which affects customers’ perceptions, ...

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